Batson Enterprises is proud to announce an exciting new program that will be launching in four select retail stores in California. Each of these stores will host 32 select RainShadow Rod Blanks as well as built examples utilizing ALPS and ForeCast Components. Everything from saltwater to freshwater rod blanks, complete with information on different actions and features on over 500 models. Never before has there been an opportunity to feel so many different RainShadow Rod Blanks outfitted with ALPS and ForeCast Components in one place. New to Custom Rods? Looking for more than an off the shelf option? This is the perfect opportunity to get a custom rod built to your exact specifications! Come into any of the California locations to see the rod blanks up close and personal, plus get ideas from our custom built examples. Come speak with experienced staff to get any question answered, taking the guesswork out. Every location is a Batson approved rod builder, with assistance from the store sales team you can pick everything for your very own custom rod. Or order the rod blank and components and build it yourself. Get the best for less! Custom Rod Builder ALERT! Come in and try out the new series of RainShadow rod blanks! Get that feeling in your hand rather than just information on a page in a catalog. Take the guess work out and have a true understanding of some of RainShadows most popular rod blanks and the quality that comes with the RainShadow name attached. Meet Bill Batson You’ll also get a chance to meet the CEO of Batson Enterprises, Inc, Bill Batson. This is a great opportunity to meet and ask questions about rod building and custom rods. The wealth of knowledge about rod building industry/art/craft will help aid you in finding your direction. Plus get a Team RainShadow hat and a copy of our massive catalog for coming out. Meet and Greet with Bill Batson Schedule: Salty Dawg Custom Rods – Monday 12/8/14 at 4pm 3407 S. Cordoba Ave, Spring Valley, CA 91977 M&M Custom Fishing Rods & Repair – Tuesday 12/9/14 at 12pm 3016 Garrison St, San Diego, CA 92106 Taka’s Bait & Tackle – Wednesday 12/10/14 at 10am 2707 W. Lincoln Ave, Anaheim, CA 92801 CharkBait! Sport Fishing Supplies – Monday 12/15/14 at 12pm 16561 Bolsa Chica St., #105, Huntington Beach, CA 92649 This is a continuation of our desire to promote custom rod building, easy access for the novice rod builder and increased awareness about this great craft.