On March 4th, American Tackle Company hosted the very first SoCal Rod Builders Reception at SOCIAL Costa Mesa. This was an extremely successful and exciting event with a sold out crowd of about 200 rod building enthusiasts. The reception also included a massive cash raffle benefiting Captain Rollo’s Kids at Sea, which raised $1,985! Prizes, with a total value of about $5K, ranged from rod blanks, guide sets, artwork, apparel, reel seats, sunglasses and more.
This event, the first of its kind, was a phenomenal opportunity for guests from the rod building industry to mingle and talk shop about shared passions. We were ecstatic to see such a wide range of people from within the fishing industry at this event, as well as all weekend long at the PCS show. With complimentary food and drink being served, it’s safe to say that nobody left hungry or without some newly acquired knowledge about rod building and the American Tackle Company.
A massive thank you is required for the entire ATC crew who organized and took place in setting up the very first SoCal Rod Builders Reception. Thank you as well to all of the generous donors who allowed them to hold such a bountiful raffle which benefitted an excellent cause.
Sponsors included:
- American Tackle
- Seeker Rods
- Calstar
- Island Fishing Tackle
- 310 Rod Works
- United Composites
- HFF Custom Rods
- Voodoo Rods
- Simms
- Costa
- BD Outdoors
- Winthrop
- The Decorative Studio
- Moon’s Custom Fishing Rods
- DeckHand Sports
- Phenix Rods
- FishDope
- AFTCO
Check out some photos from the event below!
