Yo-Zuri Mag Popper Contest – Last Day To Enter!!

Just hitting the saltwater fishing market, the Yo-Zuri Mag Popper is the next innovative lure using Yo-Zuri’s patented Weight Transfer System which creates an incredibly castable surface popper.

If you’ve ever seen the water rise up behind your lure followed by an eruption of teeth, gills, and frothing water, you know the heart-stopping rush that follows.

The Mag Popper is made to elicit and withstand that attack!

Yo-Zuri describes their new lure best, “Weight Transfer System which snaps to the tail of the lure during the casting motion, allowing the Mag Popper to fly tail first cutting through the wind for long-distance casting. As soon as it hits the water, the Weight Transfer System moves to the forward to the “swimming” position and is locked in place by the magnet. This allows for instant retrieves in those intense feeding situations.”

Yo-Zuri Mag Popper
Here, we swapped out the 3x trebles for single inline hooks for tarpon fishing.

The Mag Popper is built for big fish with 3x treble hooks and 3x split rings right out of the box. For some release fisheries, you might want to swap out with single hooks for the good of the fish, but either way, the stock hooks are strong and ready for punishment. Through-wire construction makes sure that nothing gets away once the Mag Popper has gotten their attention!

Yo-Zuri Mag Popper

The Yo-Zuri Mag Popper is just hitting the market, so track some down and give it a try in your local topwater fishery whether that’s SoCal bluefin, tropical yellowfin, crushing cubera snapper and so much more.  The Mag Popper is offered in two sizes, 5 3/4″ and 6 1/4″ and 8 proven colors: Bone, Black Purple, Black Silver, Bronze, Green Mackerel, Sardine, Pearl Red Head, Yellow.


  • Mag Popper 5-1/4” (Sardine, Green Mackerel, Purple Black, Black Silver)
  • Mag Popper 6-1/4” (Sardine, Red Head, Purple Black, Black Silver)
  • TopKnot Clear Fluorocarbon
  • Yo-Zuri Flex Fit Hat
  • Yo-Zuri Yellowfin Performance Shirt

Check out the Yo-Zuri website for more info and other great lures for any fishery.